Search Engine Optimisation Services

Search Engine Optimisation

Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from Search Engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to Search Engine Marketing (SEM) which deals with paid inclusion.

The theory is that the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a web site primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure. (Source: Wikipedia)

Google AdWords

Concerned about costs?
Don't worry – AdWords puts you in complete control of your spending.

Set your budget
There's no minimum spending requirement – the amount you pay for AdWords is up to you. You can, for instance, set a daily budget of R 20.00 and a maximum cost of ten cents for each click on your ad.

Avoid guesswork
We provide keyword traffic and cost estimates so you can make informed decisions about choosing keywords and maximizing your budget.

Pay only for results
You're charged only if someone clicks your ad, not when your ad is displayed.

SEO Packages

Monthly costs are limited to a minimum of 6 months contract for effective results.
The costs indicated exclude VAT.
Contact us to discuss your requirements

SEO packages from as little as...

R 299.00 pm

We have 4 SEO Packages on offer:

Bronze

Includes:
Initial website analysis
Google webmaster tools account
Initial ranking analysis
Website optimization ie. meta keywords, description
XML sitemap
Search engine submission

Silver

Gold

Includes:
Initial website analysis
Google webmaster tools account
Initial ranking analysis
Website optimization ie. meta keywords , description
XML sitemap
Search engine submission
Google analytics
Traffic monitoring and reports
Local directory submissions
On-going SEO
Implementation of google map
Link exchange
Implementation of social networking pages ie. facebook , twitter, myspace
HTML validation
Keyword research
CSS validation
Image optimization
Page speed analysis
Article Copywriting
Article website updates

services and products / search engine optimisation